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Lets say I have a database of 60,000 emails.

I would like to send them an email notifying them of a new related service (similar to what they've signed up) which adds value to what they already signed up to.

I know most of them would welcome it but they did not opt-in for this new related service. I don't want to send out the email invite only to find out I got into some Spam Act trouble.

What is a friendly way to reach these targetted audience?

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closed as not a real question by Nifle, Sathya, ChrisF, Ivo Flipse Jan 2 '11 at 17:26

It's difficult to tell what is being asked here. This question is ambiguous, vague, incomplete, overly broad, or rhetorical and cannot be reasonably answered in its current form. For help clarifying this question so that it can be reopened, visit the help center.If this question can be reworded to fit the rules in the help center, please edit the question.

What are you asking for? Legal advice? – Daniel Beck Jan 2 '11 at 9:18
Please. Just. Don't. – frabjous Jan 2 '11 at 15:45
up vote 2 down vote accepted

Do you already send them regular emails about the service they signed up for? If so just include a (short) line in one of those about the new service, and a link to get more. I see that approach with a number of the better organisations I deal with and it isn't one I ever object to (and I'm very strongly anti-spam).

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