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I just bought a serial for Windows 7 on-line from the Microsoft store (the most painful shopping experience EVER!). I selected that I wanted to download my version of Windows 7 after purchase. After payment I was listed a Product Key but no download link in sight.

Where do I download my Windows 7 ISO to burn to disk?

Note: I'm not a Technet or MSDN subscriber.

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A word of warning though: I used the official ISOs from Microsoft and reinstalled, using the same identical product key and CD key, but it refused to activate. I tought this was simply a case for a robocall to Microsoft, but it turns out this computer (Dell Latitude) is banned from free Microsoft support, and I can not get it to display a phone number to call, that option is simply not there. I then called Dell, but they claim they can not activate windows unless it is installed with an original DELL media. I get an error pointing to the BIOS: 0xC004F063. Apparently there is an certificate on –  sandos Oct 21 '13 at 7:07
[Apparently there is an certificate on] the OEM media which together with a BIOS table make activation possible. Without the correct media and BIOS it will not work. (From the answer that was converted in the above comment.) –  Arjan Mar 8 '14 at 18:26
Latitude is from Dell's business line, not consumer line, so they probably require some sort of business-level type support agreement. –  LawrenceC Jun 18 '14 at 14:30
Here is the same question for Windows 8:… –  Wilf Feb 17 at 22:22

3 Answers 3

up vote 50 down vote accepted

The link should have been emailed to you with your receipt. More than likely it will not be an ISO but a set of ESD installation files. There is a tutorial here that explains how to convert to an ISO.

If the download link was not emailed to you I would contact customer service with your invoice number and ask to resend the information.

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Eventually the email arrived and I was able to download the ISO from the Microsoft Store. This whole process was very painful. You'd imagine that they just have an FTP server with all their OS versions on it... –  Luke Dec 4 '09 at 14:04
@Luke they farmed that out to a third party company… –  PsychoData Sep 9 '13 at 22:27

Microsoft recently launched a Microsoft Software Recovery for Windows 7. This allows you to verify your existing license key and download the current .ISO for the version of Windows 7 the license is for.

The website was created for the following purpose:

  • Create a Windows 7 DVD for installation on a new hard drive
  • Create a backup Windows 7 DVD
  • Create a bootable USB drive with a copy of Windows 7

Step 1: Prepare to download

In order to recover your Windows 7 product or create a backup you will need to be able to download and save a large file (approximately 2 to 3.5 GB).

Make sure you have a reliable internet connection and sufficient data storage available on one of the following:

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    A computer

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    USB device

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    External Drive

If you are not ready to download, or are using a mobile device, an email link to download the product can be sent to you after you verify your product key. The link in the email is valid for 24 hours.

After you verify your product key below, you will download a disc image (ISO file) and use it to create a bootable USB or DVD. This will require ISO burning software such as the Windows 7 USB/DVD Download Tool.

Step 2: Enter product key + Step 3: Select product language

The next two steps will require you to visit the website. In the first step you enter your license key. In the next step you select the product language. If you need to know what your license key you can use the tool of your choice. I have found Speccy is reliable

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Once you have down those last two steps you should get this:

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Based on the comments from an article on another website users with OEM licenses will not be to be able to use this tool. Additionally it appears this service is only for those users who purchased the retail version of Windows 7. MSDN and TechNet subscribers won't be able to use this tool also.

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I can confirm that this does not work for OEM license keys. –  Nathan Osman May 29 at 5:34
Great, another worthless Microsoft service. –  Moab Jun 17 at 13:06
@Moab - I knew this didn't work on OEM licenses when I published it. Lots of people can get use out of this. –  Ramhound Jun 17 at 13:13
I think it's a useful answer but I would add a disclaimer at the top that OEM license keys don't work - and a note that if windows came preinstalled on your computer, you have an OEM key. –  Dan Pritts Jun 17 at 13:51
I made this answer a community wiki for a reason. –  Ramhound Jun 17 at 13:57

Microsoft's decision to take down the Digital River ISOs,leaving the Microsoft Software Recovery website as the only option, left OEM owners out in the cold, since in order to download an ISO one needs today the product-key of a retail version of Windows.

However, one can still head to the Microsoft DigitalRiver Mirror, a German mirror that has done an exceptional job of gathering up the Digital River ISOs and uploading them as torrent files. They have almost all the English versions, and a few in other languages.

This is entirely legal, as these ISOs cannot be used without a valid product-key for the Windows version that is downloaded and installed.

One would need a bit-torrent client, such as uTorrent, to download these files.

How to use the bit-torrent client to download such an ISO is well documented with screenshots in the article : Download Windows 7 ISOs, Legally and for Free.

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Thank you for this, but I tried en_windows_7_ultimate_with_sp1_x64_dvd_u_677332.iso and there were no seeds –  Steven Penny Jun 2 at 11:41
Google for this name and you will find either other torrents or direct downloads. Be careful to check the md5/sha1-sums against the values found in the above link, to filter-out any trafficked files. If you know someone who has an MSDN subscription, he can get you this file without risk. –  harrymc Jun 2 at 13:16
Yes, I did this and the SHA1 was correct. This is unfortunate that Microsoft is forcing users to torrent –  Steven Penny Jun 2 at 21:15

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