I have multiple Google Chrome profiles (e.g. "Work" and "Home"). Chrome will create desktop shortcuts for these, called <profile name> - Chrome using the Chrome icon combined with the profile avatar, e.g.

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But how can I put this shortcut in the start menu properly? If I right click them and select "Pin to Start", I get this.

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  • Essentially, you would like to see the traditional icon. Try to copy the shortcut to your All Apps list in the following location: %AppData%\Microsoft\Windows\Start Menu\Programs. If the icon still appears normally you can potentially right-click that shortcut within the alphabetical All Apps list and select Pin to Start. Hopefully that will retain the Google Chrome icon. – Run5k Aug 25 '17 at 16:36
  • Well the same icon and name as the proper shortcut not this "W~Chrome." thing. Will investigate the Start Menu directory when back on the system, maybe it works differently to the desktop and retains the shortcuts own icon and name. – Fire Lancer Aug 25 '17 at 23:22

Might be a bit late but what I did to fix this was.

  1. Copy or cut the chrome profile shortcut from desktop.
  2. Navigate to the start menu folder. C:\ProgramData\Microsoft\Windows\Start Menu\Programs
  3. Paste the shortcut

After that it should appear on the start menu.

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