Just create a new shortcut with:
shutdown.exe /r /o /f /t 0
/r Full shutdown and restart the computer
/o Go to the advanced boot options menu and restart the computer.
/f Force running applications to close without forewarning users.
/fw Combine with a shutdown option to cause the next boot to go to the firmware ui.
/t xxx Set the time-out period before shutdown to xxx seconds.
OP mentioned his laptop is crashing and can't even boot, so the original question is deceiving.
For that case, this would be more fitting answer:
You just have to keep at it.
Because it's a laptop, it's harder since you don't have a reset button.
After Power ON keep holding the button pressed until shutdown.
It's needed 3 times, and timing is everything.
If still unsuccessful you should check out your laptop manual and find what key brings you to BIOS/UEFI setup. Then spam that key as soon as you hit the power button. Once in BIOS/UEFI, disable any Fast Boot options.
Another solution would be to connect an external keyboard - it's usually more reliable.
And finally, connecting a bootable device such as a dvd or usb stick can also break the loop. There is probably also a hotkey to launch a boot menu, such as ESC, F1, F2, F8, F11, F12.